In today’s day and age, strategic planning is more than just a conference room buzzword; it’s a necessity! In fact, many industry experts have directly attributed the failure of countless businesses to a lack of strategic plan.
Without a sense of direction—a blueprint—businesses lack focus, and can’t hope to compete in the open market.
Here’s why strategic planning is of the utmost importance in today’s ever-changing landscape.
1. Provides Direction:
In its essence, a strategic plan serves a roadmap for an organization and helps bridge the gap between a company’s mission and vision. Not only that, a strategic plan also provides a sense of direction and clarity to an organization.
This eliminates confusion fr...